Helping ambitious food & drink businesses unlock profitable UK growth — turning insight into strategy, strategy into selling stories, and plans into real market traction.
Miyagi work with ambitious, founder-led and family-owned food & drink businesses to unlock profitable UK growth. Our services span insight-led strategy creation, UK market entry — particularly for European brands — turning market data into compelling selling stories, and hands-on UK market development. I act as a senior, on-the-ground UK presence for brands that need commercial traction and local expertise, without the cost of building a full UK team.
Clear commercial direction built on evidence, not opinion
OUR SERVICES
We work with ambitious, founder-led and family-owned food & drink brands who want to grow in the UK — and don’t have time for vague strategy, generic decks or guesswork.
Everything we do is insight-led, commercially grounded and built to work in the real world.
Insight-Led Strategy Creation
Most growing brands don’t have a strategy problem — they have a clarity problem.
We cut through noise, opinion and half-used data to define where the real growth is, what to focus on, and what to stop doing. The result is a clear, defendable strategy founders can explain simply — and that stands up in buyer conversations.
UK Market Entry Strategies (EU → UK)
The UK is attractive, crowded and unforgiving.
We help European food & drink brands enter the UK with eyes open — stress-testing the opportunity, fixing positioning, pricing and route-to-market, and building a plan that works beyond the first enthusiastic listing. No false optimism, no expensive detours.
Turning Data into Selling Stories
Data doesn’t sell. Stories do.
We turn complex category, shopper and market insight into sharp selling stories buyers actually care about — helping brands justify distribution, pricing and space with confidence.
On-the-Ground UK Marketing & Market Development
Flying in and out of the UK doesn’t build momentum.
We act as a senior, commercially minded UK presence for European producers and importers — supporting distributors, activating accounts, and turning strategy into action. A smarter, more cost-effective alternative to building a full UK team before the business is ready.
How We Work
Hands-on. Straight-talking. Commercial.
We don’t deliver a deck and disappear. We work alongside founders and teams to make sure plans land in the market and actually move the dial.
If you want insight-led growth that turns into sales, we should talk.
INSIGHT
CATEGORY MANAGEMENT
TRADE MARKETING
STRATEGY
BRAND MANAGEMENT
CONSUMER MARKETING
INNOVATION
SUPPLY CHAIN MANAGEMENT
BRAND DEVELOPMENT